Display your brand prominently in the expo hall and drive more traffic to your booth!
DELIVERABLE SPECS
Display your brand prominently in the expo hall and drive more traffic to your booth!
DELIVERABLE SPECS
Keep your brand top of mind for IFT FIRST attendees by securing this exclusive opportunity to advertise on conference totes, used every day by 8,000 attendees.
Keep your brand top of mind for IFT FIRST attendees by securing this exclusive opportunity to advertise on our badge lanyards, used every day by over 7,000 attendees.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Opportunity Details
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Get your brand and key marketing messages in front of thousands of IFT FIRST attendees with an eye-catching, prominently displayed printed banner ad.
DELIVERABLE SPECS
Place your brand message in a highly visible and unexpected location—restroom mirrors in the exhibit area. This sponsorship includes 30 top-and-bottom mirror clings placed in one men’s and one women’s restroom, ensuring your brand is seen in a quiet, focused moment by attendees throughout the day.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with your logo on 75 highboy tables around the floor. Your brand will be there when attendees stop to chat, grab a bite to eat, or just jot down some notes.
DELIVERABLE SPECS
Get even more real estate to convey your brand messaging to IFT FIRST attendees with a 2-panel column wrap.
DELIVERABLE SPECS
Get even more real estate to convey your brand messaging to IFT FIRST attendees with a 2-panel column wrap.
DELIVERABLE SPECS
Get even more real estate to convey your brand messaging to IFT FIRST attendees with a 2-panel column wrap.
DELIVERABLE SPECS
Get even more real estate to convey your brand messaging to IFT FIRST attendees with a 2-panel column wrap.
DELIVERABLE SPECS
Opportunity Details
Be the first thing on attendees’ minds as they walk through the doors of IFT FIRST by securing branding at the entrance to the event venue. 156 total clings (108 double-sided clings for regular doors and 48 single-sided clings for revolving doors).
Gate 4 Door Clings – S1-CL31
Gate 3 Revolving Door Clings – S1-CL2-5
Gate 2 Revolving Door Clings – S1-CL8-9
Hyatt Regency McCormick Place Door Clings – S1-CL32
DELIVERABLE SPECS
The Early Careerist and Internship Meet and Greet is an opportunity for companies to both raise awareness about the types of roles they hire for and share information onsite about current internships and job opportunities. You'll get two days of exposure for your company with the key target audiences you seek to hire. Showcase your brand, your culture, and the innovative opportunities that your future employees will want to know about. In 2025, we had 283 attendees (with another 165 who bookmarked the session in the mobile app).
DELIVERABLE SPECS
Let attendees take in your message as they ride up and down the Convention Center escalators.
DELIVERABLE SPECS
Let attendees take in your message as they ride up and down the Convention Center escalators.
DELIVERABLE SPECS
Promote your company, products, services, and booth number to approximately 10,000 engaged prospects/registrants. Each email includes up to 5 sponsor placements. Placement on email is determined based on when full payment is received.
2025 performance:
DELIVERABLE SPECS
Promote your company, products, services, and booth number to approximately 10,000 engaged prospects/registrants. Each email includes up to 5 sponsor placements. Placement on email is determined based on when full payment is received.
2025 performance:
DELIVERABLE SPECS
Promote your company, products, services, and booth number to approximately 10,000 engaged prospects/registrants. Each email includes up to 5 sponsor placements. Placement on email is determined based on when full payment is received.
2025 performance:
DELIVERABLE SPECS
Promote your company, products, services, and booth number to approximately 10,000 engaged prospects/registrants. Each email includes up to 5 sponsor placements. Placement on email is determined based on when full payment is received.
2025 performance:
DELIVERABLE SPECS
Include your banner as part of the FIRST preview and wrap up issues of Food News Now.
2025 performance:
DELIVERABLE SPECS
Include your sponsored content as part of the FIRST preview and wrap up issues of Food News Now.
2025 performance:
DELIVERABLE SPECS
Include your banner as part of the FIRST show week issues of Food News Now.
2025 performance:
DELIVERABLE SPECS
Include your sponsored content as part of the FIRST show week issues of Food News Now.
2025 performance:
DELIVERABLE SPECS
Use 6 panels of artwork to craft your message.
DELIVERABLE SPECS
Get a front-row seat to one-on-one conversations with trendwatchers and thought leaders, recorded live. These timely discussions will explore the most pressing issues shaping the global food system, such as the impact of GLP-1 drugs on product development, the rise of food as medicine, and navigating the challenges of securing research funding. Curate your own interview or panel discussion on the topic of your choice.
Note: This stage will not have slides.
DELIVERABLE SPECS
Session Name/Description: 300 words or less
Deadline: April 20, 2026
Speaker Information: Name, Email, Mobile #, Bio, Headshot
Deadline: May 11, 2026
Custom branding of hotel key card sleeve (with standard hotel keys) at 4 largest IFT hotel properties. Covers 1,000 rooms.
DELIVERABLE SPECS
Opportunity Details:
Highlight your brand and booth location by being the Premier Sponsor for all three of IFT's Daily Recap Videos, distributed on social media and in the IFT daily show recap email.
Sponsorship Includes:
2024 Performance
Click here to play: Examples from 2024
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Make a statement on the Expo Hall floor with this large, double-sided tower that will sit in the intersection of major aisles. The QR code on the stand will direct to the sponsor’s page on the mobile app. IFT will design the stand/QR code.
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Banner will appear on the footer of the home screen and online planner.
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Sponsor's banner ad will appear at the top of these pages on the app and online planner:
Estimated Impressions: 110,000
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Have your brand featured front and center on the app homepage for all attendees to see.
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Your products will be seen in a dedicated section of the app where brands can display products for attendees to browse.
This feature will help attendees to:
Estimated Impressions: 4,500 (for the whole showroom)
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Your products will be seen in a dedicated section of the app where brands can display products for attendees to browse.
This feature will help attendees to:
Estimated Impressions: 4,500 (for the whole showroom)
DELIVERABLE SPECS (per product)
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience.
DELIVERABLE SPECS
Our mobile app is a comprehensive and highly popular resource for attendees. Get your brand in front of our online audience. Sponsor's full-screen advertisement is presented to the user each time the app is opened.
DELIVERABLE SPECS
Package includes:
Sample sizzle reel:
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Deliver a customized message to IFT FIRST Annual Event and Expo attendees through this exclusive opportunity. Email is sent to approximately 5,000-7,500 IFT FIRST registrants. IFT reserves the right to review and approve email material and will send email on behalf of the sponsor(s). IFT will supply a report after the show, but will not share email addresses or other contact information with the sponsor.
2025 performance:
DELIVERABLE SPECS
Banner appears at the top of registration confirmation, badge confirmation, and preshow attendee information emails sent to attendees (visitors and exhibitors).
DELIVERABLE SPECS
Sponsor advertisement appears at the top and in the footer of each page on IFT FIRST’s registration website in the online registration process.
DELIVERABLE SPECS
Sponsor one of our several show floor tours. In addition to stops along the show floor, the group will stop at your booth and you can make a 5-minute presentation. Sponsorship includes a “lollipop” sign with your logo on it.
DELIVERABLE SPECS (sign only)
Capture the attention of thousands of IFT FIRST attendees as they ride shuttle buses to and from the event. This opportunity will allow you to play a 3-minute video on at least 60% of our IFT FIRST shuttle buses.
DELIVERABLE SPECS
The Solutions Showcase stage is housed on the expo floor and offers the entire science of food community the opportunity to experience dynamic live presentations and panel discussions. When you sponsor, you have your expert(s) present case studies or moderate discussions that make your brand shine. This is an opportunity to highlight your breakthrough solutions, product innovations, and insights that are driving the future of food. Present a formal presentation on your scientific solution of choice.
DELIVERABLE SPECS
Session Name/Description: 300 words or less
Deadline: April 20, 2026
Speaker Information: Name, Email, Mobile #, Bio, Headshot
Deadline: May 11, 2026
Slide Deck: If you are presenting slides, use 16x10 format (PPT)
Deadline: June 1, 2026
Everyone loves free swag! Increase visibility for your brand and drive more traffic to your booth by handing out branded gifts or promotional items to attendees as they arrive at the event.
There are two sponsorship opportunities: (Monday Morning/Tuesday Morning):
Up to 3 sets of 3 stacked cubes on the Grand Concourse
DELIVERABLE SPECS
Stacked meter cubes offer a unique opportunity to promote your messaging on all four sides of three cubes.
Stacked meter cubes offer a unique opportunity to promote your messaging on all four sides of three cubes.
Give your brand messaging a boost with our stair riser graphic packages.
DELIVERABLE SPECS
Give your brand messaging a boost with our stair riser graphic packages.
DELIVERABLE SPECS
Give your brand messaging a boost with our stair riser graphic packages.
DELIVERABLE SPECS
Give your brand messaging a boost with our stair riser graphic packages.
DELIVERABLE SPECS
Gain new customers more efficiently and connect your brand to innovation by having a presence in one of the highest traffic areas of the show floor. Sponsor the Startup Pavilion today!
DELIVERABLE SPECS
Gain new customers more efficiently and connect your brand to innovation by having a presence in one of the highest traffic areas of the show floor. Sponsor the Startup Pavilion today!
DELIVERABLE SPECS
Showcase your company’s ingredients with a 15-minute presentation on the Taste of Science stage located on the exhibit floor, raising brand awareness and driving traffic back to your booth!
DELIVERABLE SPECS
Session Name/Description: 300 words or less
Deadline: April 20, 2026
Speaker Information: Name, Email, Mobile #, Bio, Headshot
Deadline: May 11, 2026
Slide Deck: If you are presenting slides, use 16x10 format (PPT)
Deadline: June 1, 2026
Samples: Complete the IFT Samples Submission Form
Deadline: June 1, 2026
Build buzz around your speaking engagement and raise your profile as a thought leader at IFT FIRST by promoting your session to IFT’s media network and online community. As part of this special package, IFT will create and distribute a press release promoting your session, include your session in a Highlights email sent to registered IFT FIRST attendees, and run advertisements for your session on our LinkedIn and X/Twitter channels. Social media posts will run approximately three weeks prior the event.
| Channel | Impressions / Open Rate | CTR |
|---|---|---|
| 1,800 Impressions | 72% | |
| X/Twitter | 300 Impressions | 1% |
| Press Release | 1,660 Impressions | 16% |
| Highlights Email | 25% Open Rate (avg) | 0.13% (avg) |
DELIVERABLE SPECS
LinkedIn Post
X/Twitter Post
Press Release (shared)
Email (shared)
Deadline: June 1, 2026 (all deliverables)
Get your brand out in front of every attendee onsite. As they login to the Conference WiFi network, they’ll be presented with your website and messaging. Includes signage throughout the Center with your logo.
DELIVERABLE SPECS